Remote Work Opportunity: Build Your Career from Home
At PeopleBlue Virtual Assistants, we connect top Latin American professionals with established insurance agencies and carriers across the United States. This is more than a remote position; it is a structured opportunity to grow within the U.S. insurance industry while working from home.
We are seeking a creative and highly organized Social Media Specialist located in Latin America to support U.S.-based business operations, with a focus on content strategy, community engagement, and performance growth across digital platforms.
Role Objective
Manage brand awareness and community engagement by managing the end-to-end social media lifecycle, from creative content production and scheduling to data-driven performance analysis. This position requires a proactive mindset, exceptional organizational skills, and a "human-centered" approach to digital interaction. You will serve as a key creative extension of marketing teams, ensuring brand consistency across Instagram, TikTok, and Facebook, while leveraging advertising tools to optimize reach and impact in the U.S. market.
Benefits & What We Offer
100% Remote Work
Work from home with flexibility and stability.
Professional Development
Gain exposure to U.S. insurance operations and structured remote workflows.
Competitive Compensation
Annual salary review and performance-based growth.
Paid Time Off
Vacation and medical leave coverage (case-based review).
Long-Term Stability
Be part of a growing network of LATAM insurance professionals serving U.S. clients.
Key Responsibilities: Content Management, Engagement & Strategy
Content Creation & Scheduling
Develop, design, and schedule high-quality content across major social media platforms.
Copywriting & Community Management
Write engaging captions tailored to different audiences and actively interact with followers to foster community.
Performance Tracking
Monitor and analyze key performance metrics to provide actionable insights.
Strategic Assistance
Support the development and execution of the overall social media strategy to align with the client's business goals.
Essential Requirements: Creative Expertise & Remote Readiness
Social Media Management Experience
Proven track record as a Social Media Specialist, with direct experience in the day-to-day management of business accounts and the execution of digital growth strategies.
Content Creation & Posting
Demonstrated ability to handle the full content lifecycle, including creative ideation, graphic design, copywriting, and the technical posting/scheduling process across multiple platforms.
Industry Experience
Minimum 2 years of experience in Marketing, Advertising, or Communications.
Content Design Proficiency
Advanced use of graphic design tools to create high-impact visual assets (Canva, Photoshop, etc.)
Analytics & Report Visibility
Experience managing CRM systems or specialized tracking platforms to ensure clear report visibility. Ability to translate data into actionable insights for the client.
Technical Advertising Knowledge
Practical experience with Facebook Ads Manager for campaign execution and audience targeting.
Platform Expertise
Hands-on experience managing and growing business profiles on Instagram, TikTok, and Facebook.
Professional Attributes
Demonstrated creativity, adaptability to shifting trends, and a strong goal orientation to meet engagement and growth KPIs.
Advanced English Proficiency (C1/C2)
Exceptional written skills for drafting captions and scripts, alongside fluent verbal communication.
Remote Work Requirements
Private, noise-free workspace
Internet speed: 25–50 Mbps
Computer: Windows 10+ or updated macOS
Minimum 8 GB RAM
USB noise-canceling headset
PeopleBlue Recruitment Process: How to Join Our Insurance Team
At PeopleBlue, we follow a structured process to ensure each candidate aligns with our clients' profiles and culture. Our steps include:
1. Initial HR Interview
Profile validation, experience review, motivation, and availability.
2. Psychometric Evaluation
Competency, personality, and work-style analysis.
3. Employment Reference Check
Verification of prior insurance experience.
4. Operations Interview
Validation of insurance knowledge and English proficiency.
5. Client Interview
Direct meeting with the client.
6. Contract Signing
Formal onboarding as a PeopleBlue Administrative Assistant.